About Rahway’s Own


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Origin

Several years ago, then Mayor Samson Steinman, tired of hearing, “Rahway?, Isn’t that where the prison is?” decided Rahway needed some rebranding. Knowing that Rahway has so much more to offer, that the perception of Rahway was not the reality of Rahway, Mayor Steinman, the Rahway Arts and Business Partnership and the Rahway School District developed this campaign to rebrand Rahway, and so the Rahway’s Own Series was born.

In the earliest stages, the Rahway’s Own committee tried to focus on former Rahway High School students who developed both their artistic AND athletic talents. The more they investigated potential candidates they realized that there were so many more accomplished individuals that they had to expand their criteria- hence the slogan: “Rahway, home to creativity and innovation”.

We continue to to use the Rahway’s Own concept to inspire! Every year, as part of the district’s National Day of writing activities, Kindergarteners across the district create an individual “Rahway’s Littlest Own” poster. Inspiring them to dream about their futures and how they can someday achieve the title of Rahway’s Own. Seventh graders and Ninth graders in the district also take part in Future Rahway’s Own projects. In 7th, they research the career paths that interest them and then in 9th, they goal set to make those dreams come to fruition. In May of 2017 we launched a new category- Rahway’s Own Rising Star. These are elementary, middle school and high school students that are selected by their school administrations for their outstanding qualities.

In addition to the posters the team produced videos of local professional talent, sharing their stories, people like dancer Daphne Lee, NFL player Antonio Garay and musician Brien McVernon. They also created the posters and banners you see today with the help of the talented crew at Wizdom Media. These are used to market this new rebranding to others.

Location of Posters

  • The posters and banners hang in the walls of Rahway High School, City Hall, in Menlo Park Mall at select times of the year, and under the clock tower at Rahway’s NJ Transit Rail stations.
  • We have a mobile exhibit that lives on Cherry Street in the Cherry Pit but is also presented at the Elementary Schools during Back to School nights and concerts, at city events and anywhere we can set up to show off that Rahway has a rich history, but is also a launching pad for creativity and innovation.

Expanded Programs

  • Rahway’s Littlest Own: Kindergarteners across the district created an individual “Rahway’s Littlest Own” poster. Inspiring them to dream about their futures and how they can someday achieve the title of Rahway’s Own. This literacy project is part of the district’s National Day of writing activities.
  • Future Rahway’s Own: Seventh graders and Ninth graders in the district also take part in Future Rahway’s Own projects. In seventh they research the career paths that interest them and then in ninth, they goal set to make those dreams come to fruition.
  • Rahway’s Own Rising Stars: Rahway’s talented youth are achieving great things at young ages. These students were nominated by their school administration and we recognize them as our Rahway’s Own Rising Stars.

If you would like to get more information about Rahway’s Own and the Rahway Arts and Business Partnership please sign up here.


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